Snapshots of history in the 1941 Rose Parade

by Laura Berthold Monteros

 

At the Self-Built potluck last spring, Kim Bossley of Burbank Tournament of Roses Association handed me a packet of black-and-white photos of some of the entries in the 52nd Tournament of Roses Parade in 1941. They were taken by Gregory V. Watson and discovered by his great-niece, Catherine Mead. I am honored that they were shared with me, and I have posted them in the album below.

The theme that year was “America in Flowers.” The proliferation of flowers is noticeable on the floats, with proportionately fewer dry materials. J.W. McCall Jr. was president and E.O. Nay, the 23rd mayor of Pasadena, was Grand Marshal. There’s a golf course named after him in the Rose Bowl area.

Sally Stanton (Rubsamen) was the Rose Queen. She, along with Margaret Huntley Main, founded the Rose Queen Club to support the women who have held that honor. She was also present at the ribbon cutting for the Arroyo Seco Parkway, one of the first freeways in the country.

The photos are taken in front of a bank building that has changed hands several times. (It was Lloyd’s of London when I first moved to the area in 1978 and is now Bank of the West.) To the left in some of the photos is a huge radio tower on the roof of the old Pasadena Star-News building.

Enjoy a bit of history! And please add yours in the comments. You have to sign in, only because it helps to avoid spam.

 

List of floats in the 2020 Rose Parade with titles, builders, designers

Chinese American Heritage Foundation 2020 Rose Parade Float

The Chinese American Heritage Foundation returns to the Rose Parade with a tribute to WWII Congressional Gold Medal honorees.

 

by Laura Berthold Monteros

As promised, here is the most complete public listing of the floats that will appear in the 131st Tournament of Roses Parade on Jan. 1, 2020. The chart below lists the sponsor, title, builder, and designer for each of the 42 floats. The awards presented in 2019 are also noted.

New sponsors this year are General Society of Mayflower Descendants, celebrating 400 years since Plymouth Rock; Huntington Library, Art Collections, and Botanical Gardens, for its centennial; Pasadena Celebrates 2020, the centennial of the 19th Amendment; The Cowboy Channel, to promote its upcoming rodeo in Madison Square Garden; The SCAN Foundation; and Wescom Credit Union. Long-time sponsors who were in the 2019 parade are all returning, but still absent are Lucy Pet, Miracle-Gro, Singpoli, and the City of Los Angeles. Also missing are 24 Hour Fitness and the American Armenian Rose Float Association.

There are 39 sponsored entries, six of them self-built, and three Tournament of Roses entries, including the Royal Court float and two floats for the schools playing in the 106th Rose Bowl Game. Phoenix decorating company tops the numbers with 18 floats, followed by Fiesta with 11 and AES with five, seven if they build the team floats, which they have done in the past.

The most prolific designer is Michelle Lofthouse of Phoenix Decorating, with 18 entries. Sometimes, designers cross boundaries and create concepts for more than one commercial builder, but this year, they break down by company: AES, John Ramirez (4); Fiesta, Michael Abboud (4), Stanley Meyer (3), Art Aguirre (2), Charles Meier (2); Phoenix, Michelle Lofthouse (17), Rachel Lofthouse (3).

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131st Tournament of Roses Parade Floats

Sponsor Title Builder Designer 2019 Award
AIDS Healthcare Foundation “Hope for the Homeless” Fiesta Parade Floats Art Aguirre
Amazon Studios “Troop Zero” AES John Ramirez
American Honda Motor Company “Our Hope for the Future” AES John Ramirez
Blue Diamond Almonds “The Best Almonds Make the Best Almondmilk” AES John Ramirez
Burbank Tournament of Roses Association “Rise Up” Self-Built Lisa Long Animation
Cal Poly Universities “Aquatic Aspirations” Self-Built Student designed Extraordinaire
China Airlines “Dreams of Flying, Wings of Hope” AES John Ramirez International
Chinese American Heritage Foundation (CAHF) “American Heroes” Fiesta Parade Floats Mike Abboud
Chipotle Mexican Grill “Cultivate the Future of Farming” Fiesta Parade Floats Mike Abboud
City of Alhambra, CA “Hope Keeps Us Going” Phoenix Decorating Company Michelle Lofthouse Princess
City of Hope “City of Hope” Phoenix Decorating Company Michelle Lofthouse President
City of Torrance “Our Garden of Hope and Dreams” Fiesta Parade Floats Art Aguirre Tournament Volunteer
Dole Packaged Foods “Sunshine for All” Fiesta Parade Floats Mike Abboud Wrigley Legacy
Donate Life “Light in the Darkness” Fiesta Parade Floats Charles Meier Judges
Downey Rose Float Association “On the Wings of Hope” Self-Built Thom Neighbors, Carrie Redfox
Farmers Insurance “Conveyor of Hope” Phoenix Decorating Company Rachel Lofthouse Queen
General Society of Mayflower Descendants “The Voyage of Hope – 1620” Fiesta Parade Floats Mike Abboud
Huntington Library, Art Collections, and Botanical Gardens “Cultivating Curiosity” Phoenix Decorating Company Michelle Lofthouse
Kaiser Permanente “Courage to Reimagine” Fiesta Parade Floats Stanley Meyer
Kiwanis International “Soaring with Hope” Phoenix Decorating Company Michelle Lofthouse
La Cañada Flintridge Tournament of Roses Association “Dodo Bird Flight School” Self-Built Ted Baumgart, Grant Delgatty Founder
Lions Clubs International “Hope for 2020” Phoenix Decorating Company Michelle Lofthouse
Lutheran Laymen’s League “Anchored in Jesus” Phoenix Decorating Company Michelle Lofthouse
Mrs. Meyer’s Clean Day “Plant a Garden…Believe in Tomorrow” Phoenix Decorating Company Michelle Lofthouse Americana
Northwestern Mutual “Spend Your Life Living” Fiesta Parade Floats Stanley Meyer Bob Hope Humor
Odd Fellows Rebekahs Rose Float “First Responders Bring Hope” Phoenix Decorating Company Michelle Lofthouse
Pasadena Celebrates 2020 “Years of Hope, Years  of Courage” AES AES
Rotary Rose Parade Float Committee “Hope Connects the World” Phoenix Decorating Company Michelle Lofthouse
Shriners Hospitals for Children “Hope Knows No Limits” Phoenix Decorating Company Rachel Lofthouse Theme
Sierra Madre Rose Float Association “Ka lā hiki ola” Self-Built Jason Redfox Director
Sikh American Float Foundation “Planting Seeds of Hope” Phoenix Decorating Company Michelle Lofthouse Isabella Coleman
South Pasadena Tournament of Roses Association “Victory at Last” Self-Built Michael Mera Mayor
The Cowboy Channel “Walk Ride Rodeo” Phoenix Decorating Company Rachel Lofthouse
The SCAN Foundation “Hope’s Heroes” Phoenix Decorating Company Michelle Lofthouse
The UPS Store, Inc. “Stories Change Our World” Fiesta Parade Floats Charles Meier Sweepstakes
Tournament of Roses 2020 Royal Court Phoenix Decorating Company Preston Bailey
Tournament of Roses Rose Bowl Game Team: University of Oregon N/A N/A
Tournament of Roses Rose Bowl Game Team: University of Wisconsin N/A N/A
Trader Joe’s “It Takes a Flight of Fancy” Phoenix Decorating Company Michelle Lofthouse Crown City Innovator
Underground Service Alert of Southern California (DIGALERT) “The Power of Safety FIRST” Fiesta Parade Floats Stanley Meyer Past President
Wescom Credit Union “Better Together: Hope Creates Community” Phoenix Decorating Company Michelle Lofthouse
Western Asset Management Company “Growing a Better Tomorrow” Phoenix Decorating Company Michelle Lofthouse Fantasy

Royal Court opens Pasadena Visitors Hotline for 2020 Tournament of Roses

Tournament of Roses President Laura Farber surrounded by the Royal Court: Princesses Rukan Saif, Mia Thorsen, Emilie Risha, Queen Camille Kennedy, Princesses Reese Rosental Saporito, Michael Wilkins, Cole Fox

by Laura Berthold Monteros

With a snip of oversized goldens scissors, Rose Queen Camille Kennedy and the Tournament of Roses Royal Court opened the 36th Annual Visitors Hotline phone bank on Dec.11, two weeks earlier than usual. The Pasadena Convention and Visitors Bureau hosts the hotline to provide fast and accurate information about the 131st Rose Parade, 106th Rose Bowl Game, and the City of Pasadena.

Christine Susa, Director of Marketing and Communications for the Pasadena Convention and Visitors Center, told The Rose Examiner that the earlier calls are “less hectic” and more about hotels and the Rose Bowl Game teams than those that come after Christmas. “It’s more, ‘We just got our tickets, now what,” she said.

Lined up behind the wide red ribbon, the girls on the court grinned widely when Queen Camille cut the ribbon to officially open the hotline. Each station has a phone and bound book with all—or at least most—of the information volunteers need to help visitors to the 131st Tournament of Roses. The phones started ringing immediately, but we had a little time between calls to speak with the young women. One thing that is evident in watching and talking with this court is the way they enjoy each other. There was a lot of laughter this morning. Be sure to check out the gallery below!

College dreams and special birthdays

We started with Princess Reese Rosental Saporito, the youngest and tallest member of the Royal Court.

“She just turned 17 yesterday,” Queen Camille piped up. Reese said that she “doesn’t feel super different;” after all, she isn’t heads above the others (nor very much younger, though Dec. 31 is the deadline for Royal Court members to be at least 17.). She did acknowledge that sometimes she has to squat a bit for photos.

Camille has a birthday of her own coming up. She will turn 18 on Dec. 22. While she had traditional birthday celebrations growing up, despite being so close to Christmas, her last two birthdays were in Tokyo with her host family. They went out for sushi, then came home to traditional Japanese cakes. They’re very small, she said, each slice is a quarter of the cake.

We asked Princess Rukan Saif about her application to Yale College. (A disclaimer here, one of the offspring of The Rose Examiner attended Yale.) She said she will hear on Monday. She plans on studying history with an eye to law school and a professorship.

“All of us are finding out very soon,” she said, sounding pretty excited about it.

Princess Mia Thorsen is also waiting to hear from the many colleges to which she has applied. Her first choice is Brown University in Providence. Princess Emilie Risha said she had applied to schools in California, and has already been accepted to Saint Mary’s College of California in the Bay Area, and has received the highly competitive Presidential Scholarship.

Covering all her bases for the Rose Bowl Game, Princess Cole Fox has been accepted to the University of Oregon and is waiting to hear from the University of Wisconsin-Madison. The Ducks and Badgers will face off in the 2020 Rose Bowl Game. Cole applied to colleges all over the country that have outstanding biology programs, in preparation for going to med school.

“I’m open to whichever school has the best opportunities,” she said.

We asked Princess Michael Wilkins if she was a celebrity at her school. “I get a few ‘Hey, Princesses,’” she said, and sometimes applause when she enters a classroom. She says she and her parents talk about her role on the court all the time.

Both Reese and Mia attend Marshall Fundamental High School in Pasadena, and shared that they get have fun together after school. Reese reminded us that the last princess from Marshall was Queen Madison Triplett in 2015. In honor of the two, the school is putting up a display in the hall. The official Tournament of Roses photos have just been sent over for the display.

“It’s exciting,” Reese said. “It’s a special experience for the school and for us.”

An innovative president

Laura Farber has expanded the boundaries of the Rose Parade. Her tenure has seen the inclusion of more women and Latinos than in the past, matching the diversity of the Pasadena area and the Tournament of Roses Association, and she has added a brand-new half-time show to the parade.

“It’s the largest international stage that exists,” she said in her introductory remarks. “This year is really spectacular,”  It’s the 100th anniversary of the ratification of the 19th Amendment, giving women the right to vote in federal elections, and a woman will pilot the B-2 in its flyover.

We asked her about the half-time show, “Frozen 2,” which will occur at the mid-point in the parade. Some followers of our Facebook page, All Things Rose Parade, have expressed concerns that the show will only perform for the video cameras on Orange Grove and Colorado.

“It’s been off-the-charts positive,” she replied. The performance will continue all along the parade route, not just for the cameras. “We want to give everyone a treat.”

“We’re trying to appeal to a broader audience,” she added, to balance the traditional and the innovative. “We have something for everybody, to appeal to everybody.”

In addition to Farber, officials attending were Pasadena Mayor Terry Tornek and Vice-Mayor Tyron Hampton; Pasadena Convention and Visitors Bureau CEO Michael Ross, Executive Director Jeanne Goldsmith, and Director of Marketing and Communications Christine Susa; and Tournament of Roses Executive Director/CEO David Eads.

Subscribe to “The Rose Examiner” to get news and articles throughout the year.

 

131st TOURNAMENT OF ROSES CALENDAR

Compiled by LB Monteros

DECO WEEK. DEC. 28-31

Most events take place during Deco Week, the last furious flurry of activity that gets the Rose Parade and Rose Bowl Game ready for the big day. Information on these events is this article.

SATURDAY, DEC. 28, 2019

Decorating Places (pre-parade float viewing), 11 a.m. to 7 p.m. at Rosemont Pavilion, 700 Seco St., Pasadena. See the floats in the final stages of preparation for the Rose Parade. Tickets can be purchased online at Sharp Seating Company for $15.

Sip and Savor (food and activities), 1 p.m. to 7 p.m. on the Jackie Robinson Field behind Rosemont Pavilion. General admission, $40; $100 for VIP tickets.

SUNDAY, DEC. 29, 2019

Decorating Places (pre-parade float viewing), 9 a.m. to 7 p.m. at Rosemont Pavilion, 700 Seco St., Pasadena. See the floats in the final stages of preparation for the Rose Parade. Tickets can be purchased online at Sharp Seating Company

Live on Green, 10 a.m. to 6 p.m. at Pasadena Convention Center, 300 E. Green St., Pasadena. Free activities, exhibits, and shows for all ages.

Equestfest, 10 a.m. to 3 p.m. with the show beginning at high noon at the Los Angeles Equestrian Center. Tickets sold on site or online at Sharp Seating for $20 per person (age 5 and under free). VIP package is $45. Parking is $15, payable at the venue.

Sip and Savor (food and activities), 1 p.m. to 7 p.m. on the Jackie Robinson Field behind Rosemont Pavilion. General admission, $40; $100 for VIP tickets.

Bandfest I, 1:30 p.m. at Pasadena City College. Parking is free; tickets on site or online at Sharp Seating Company for $15 per person (age 5 and under free).

MONDAY, DEC. 30, 2019

Bandfest II, 9:30 a.m. at Pasadena City College. Parking is free; tickets on site or online at Sharp Seating Company for $15 per person (age 5 and under free).

Live on Green, 10 a.m. to 6 p.m. at Pasadena Convention Center, 300 E. Green St., Pasadena.

Decorating Places (pre-parade float viewing), 9 a.m. to 7 p.m. at Rosemont Pavilion, 700 Seco St., Pasadena. See the floats in the final stages of preparation for the Rose Parade. Tickets can be purchased online at Sharp Seating Company

Sip and Savor (food and activities), 1 p.m. to 7 p.m. on the Jackie Robinson Field behind Rosemont Pavilion. General admission, $40; $100 for VIP tickets.

Bandfest III, 2 p.m. at Pasadena City College. Parking is free; tickets on site or online at Sharp Seating Company for $15 per person (age 5 and under free).

TUESDAY, DEC. 31, 2019

Live on Green, 10 a.m. to 4 p.m. at Pasadena Convention Center, 300 E. Green St., Pasadena.

Rose Bowl Bash, 10 a.m. to 5 p.m., Bloc Plaza at Hope & 7th Street, Downtown Los Angeles. Free family event.

Decorating Places (pre-parade float viewing), 11 a.m. to 1 p.m. at Rosemont Pavilion, 700 Seco St., Pasadena. See the floats in the final stages of preparation for the Rose Parade. Tickets can be purchased online at Sharp Seating Company

Rose Bowl Game Hall of Fame Induction Ceremony, 12:30 p.m. to 2 p.m. in Rose Bowl Stadium Lot K. Tickets are available from Sharp Seating for $40 and include lunch.

WEDNESDAY, JAN. 1, 2020

131st Tournament of Roses Parade, promptly at 8 a.m., Colorado Blvd. between Orange Grove and Sierra Madre. Tickets can be purchased from Sharp Seating. Television coverage is on KTLA (live broadcast has no commercials), ABC, Hallmark Channel, NBC, RFD-TV, Univision, and internationally.

Public Tailgate, 8 a.m. to 1 p.m. on Jan. 1 on the golf course north of the Rose Bowl. The event is free. Food and beverages will be available for purchase. Contact the Rose Bowl Stadium at (626) 577-3100 or www.rosebowlstadium.com for more information.

Showcase of Floats, 1 p.m. to 5 p.m., Sierra Madre and Washington boulevards by Victory Park. Tickets on site or from Sharp Seating, $20 per person (age 5 and under free) including Park-N-Ride fare. Street parking is free or paid in local lots. Park-N-Ride shuttles are available at Pasadena City College, 1570 E. Colorado Blvd.

106th Rose Bowl Game presented by Northwestern Mutual, 1 p.m. at the Rose Bowl. Television coverage is exclusively on ESPN.

THURSDAY, JAN. 2, 2020

Showcase of Floats, 9 a.m. to 5 p.m., Sierra Madre and Washington boulevards by Victory Park. Gates open for seniors and disabled visitors at 7 a.m. Tickets on site or from Sharp Seating, $20 per person (age 5 and under free) including Park-N-Ride fare. Street parking is free or paid in local lots. Park-N-Ride shuttles are available at Pasadena City College, 1570 E. Colorado Blvd.

Hope and happiness make for a good Tournament. Our interview with Pres. Laura Farber

Laura V. Farber in the parlor of Tournament House

by Laura Berthold Monteros

Every new president of the Tournament of Roses is enthusiastic when talking about his or her parade, but it would be hard to beat the outright energy and joy of Laura Farber. Even when presented with concerns about the future““““` from long-time parade fans, she maintained her exuberance.

Farber took the helm of the 2020 Tournament of Roses on Jan. 17. She brings her personal vision to the 131st Rose Parade, 106th Rose Bowl Game, and all the attendant events that draw hundreds of thousands of people to the Pasadena area to share in America’s New Year Celebration. She is enthusiastic about new developments in the celebration, but loves the traditions, as well.

“I think that we have to respect tradition, but balance it with innovation,” she said. “We strive in everything we do” to strike that balance.

To that end, in addition to the longstanding committees, the Tournament now has a social media committee, an innovation team, and the brand new Festival Committee to plan and implement events.

“We want to enhance our demographic,” she said, with events that will “attract my kids.” She noted that television is being replaced by streaming for the younger demos. The Funny or Die live stream of the Rose Parade with Will Farrell and Molly Shannon was very successful, she said. It incorporated live chat to engage watchers.

It won’t be Macy’s

A concern that has often been expressed to The Rose Examiner is that increased emphasis on entertainment may lead to a parade that emulates the Macy’s Thanksgiving Day Parade.

“Have no fear. We will not be Macy’s,” Farber insisted. “Macy’s and the Rose Parade are the most diametrically opposed [parades] I have ever seen.” The Macy’s entertainment is for the cameras, and then the floats come, she said. There is a single broadcaster, who can control every element., whereas the Rose Parade has several broadcasters.

“It’s apples and oranges…. We have no desire to turn into Macy’s.”

The official 2020 Tournament of Roses pin is circular to represent that hope is never ending

“We don’t want the parade of 20 years ago,”  she said, but “for traditionalists—we have something for you. It’s your Rose Parade.”

Entertainment or floats?

Something longtime fans will appreciate is how often Farber mentioned florals for floats. “Increase those florals,” she stated several times. Dry materials have distinct uses, but she said, “I’d like to see more floral and less seeds.” She would be “thrilled” to have more floral elements, but that doesn’t mean there won’t be entertainment.

“I do believe in having interactive floats and entertainment. It’s just how it comes together.” She mentioned Earth, Wind and Fire atop the 2018 Forum float, who brought parade-goers to their feet. “They made people happy. People were jumping up and down.” Pauses in the parade for performances are few and are carefully considered, she noted. They are factored into the time frame for the parade, which is two hours on the dot for broadcast.

Speaking of floats…

One event locals and visitors have looked forward to for decades is visiting the float barns during Deco Week, the last few days before the Rose Parade. The floats are in the final stages of flowering at that point, and the volunteers are scurrying around to get finished in time for judging. With no float barns left in Pasadena since Phoenix Decorating company joined the other two commercial builders, Fiesta Parade Floats and AES 15 miles to the east, Deco Week has been scaled down.

For the 2019 parade, AES moved its floats to Rosemont Pavilion, the float barn in the Rose Bowl area, along with Cal Poly Universities and FTD decorated cars. Some viewers expressed disappointment in the limited offerings for the $15 admission price. We asked if having shuttles to the other float barns might help.

Farber said that the Tournament is going to look at shuttles, but can’t make promises. They are also trying to make Rosemont more of an event. This year, AES put on Sip & Savor, a tasting event, next to the barn.

“It’s a good deal, pay for the floats and get admission to Sip & Savor. It was packed, the vendors were happy,” she said. The feedback was good, she said, and there were activities for children, as well. (Sampling tickets were about $2.50 each.)

Each block letter has an embedded illustration: band, equestrian, float, Rose Bowl Stadium

The Power of Hope

Farber was surprised to learn that the word “hope” had never been used in a Tournament of Roses theme before she chose “The Power of Hope” for the 2020 celebration. It is a word that has deep meaning for her, and runs throughout her life.

Farber’s parents came to the States with her when she was a young girl. They were students in Argentina during the time of the “Dirty War.” There was a lack of stability, she said, and students were the most vocal critics of the military government. Civil rights were abrogated.

“It was not a place where you felt comfortable that you could stay,” she said. One of her parents’ professors knew someone at University of California Santa Barbara, and her family was able to immigrate. Her parents, both biochemists, found a place at UCSB.

“It takes a lot to leave everything and everyone you know,” she said.

Her husband, Tomás Lopez, had similar experiences. His family came to New York from Santo Domingo, Dominican Republic. The US offered hope, opportunity, the ability to make a new life.

“That kind of motivated this theme. It’s a unifying theme at a time when we need to be unified,” she said. The New Year is a “time to turn over a new leaf.” Hope is life, she shared. It’s respect, joy, happiness. It’s inspirational, motivational, and aspirational.

“Nobody can ever take it away. There’s something powerful about it,” she said. “The Power of Hope.”

Telling other stories

Farber was animated when the subject of marching bands came up. There are more bands from Latin America than ever before, an all-female band from Copenhagen that she is excited about, and many first-year bands.

She rattled of some of the names: West Harrison High School, Miss., which was founded after Hurricane Katrina; Southern University, Baton Rouge, La.; the rare band from upstate New York; from Houston, Texas, Pearland High School, which served as a shelter during Hurricane Harvey; units from  Greendale, Wis. and Alhambra, Calif.; and a  Moreno Valley, Calif. Title I high school.

The Music Committee hosts a music night to show the videos of applicant bands 18 months prior to the parade. The videos present the music and the story that each unit has to tell.

“The quality is off the charts,” Farber said, referencing both the performances and the stories.

Part of the community

Farber is proud that the Tournament of Roses Association is part of the Pasadena community year-round, not just for a few days before and after Jan. 1. Farber reads books to elementary school students and will participate in the Black History and Latino Heritage parades. The Association and Tournament of Roses Foundation support local public schools with money, volunteers, and events.

“The Power of Hope” applies to the game as well, Farber said. The Rose Bowl Game Keith Jackson Postgraduate Scholarship awards $10,000 each to one student from the Big Ten Conference and one student from the Pac-12 Conference. The students do not have to be on the football players. They will shadow the Rose Bowl Game staff and will be presented with their award at Lawry’s Beef Bowl.

The weather report

It’s always sunny for the Rose Parade and Rose Bowl Game, except when it isn’t. But for the previous 130 parades, it has only rained on 10 parades. There are certain superstitions that go along with that—never have a parade on Sunday, don’t ask a Supreme Court Justice to be the Grand Marshal, and don’t choose a theme with any reference to water—but there seems to be only one person responsible.

“The Executive VP is in charge of weather,” Farber informed us. The Executive Vice President becomes the President for the following year. She told 2019 Pres. Gerald Freeny that she gave him a good parade, and it seems she expects 2021 Pres. Robert Miller to provide lovely weather for hers.

Ultimately, Laura Farber hopes that the 131st Tournament of Roses, with the parade, game, and many events, will bring the “joy and happiness of the New Year. We are ‘America’s New Year Celebration.’”

130th TOURNAMENT OF ROSES CALENDAR

Compiled by LB Monteros

DECO WEEK. DEC. 28-31

Most events take place during Deco Week, the last furious flurry of activity that gets the Rose Parade and Rose Bowl Game ready for the big day. Information on these events is this article.

FRIDAY, DEC. 28, 2018

Decorating Places (pre-parade float viewing), 11 a.m. to 5 p.m. at Rosemont Pavilion, 700 Seco St., Pasadena. See the floats in the final stages of preparation for the Rose Parade. Tickets can be purchased online at Sharp Seating Company for $15. People interested in working on the floats should contact the various float builders.

Sip and Savor (food and activities), 11 a.m. to 8 p.m. on the Jackie Robinson Field behind Rosemont Pavilion. Prices vary.

SATURDAY, DEC. 29, 2018

Decorating Places (pre-parade float viewing), 9 a.m. to 5 p.m. at Rosemont Pavilion, 700 Seco St., Pasadena. Live on Green, 10 a.m. to 6 p.m. at Pasadena Convention Center, 300 E. Green St., Pasadena. Free activities, exhibits, and shows for all ages.

Equestfest, 10 a.m. to 3 p.m. with the show beginning at high noon at the Los Angeles Equestrian Center. Tickets sold on site or online at Sharp Seating for $15 per person (age 5 and under free).

Sip and Savor (food and activities), 11 a.m. to 8 p.m. on the Jackie Robinson Field behind Rosemont Pavilion. Prices vary.

Bandfest, 1:30 p.m. at Pasadena City College. Parking is free; tickets on site or online at Sharp Seating for $15 per person (age 5 and under free).

SUNDAY, DEC. 30, 2018

Bandfest, 9:30 a.m. at Pasadena City College.

Live on Green, 10 a.m. to 6 p.m. at Pasadena Convention Center, 300 E. Green St., Pasadena.

Rose Bowl Bash, 10 a.m. to 5 p.m., Bloc Plaza at Hope & 7th Street, Downtown Los Angeles. Free family event.

Decorating Places (pre-parade float viewing), 11 a.m. to 5 p.m. at Rosemont Pavilion, 700 Seco St., Pasadena and Rose Float Plaza South, 5400 Irwindale Ave., Irwindale.

Sip and Savor (food and activities), 11 a.m. to 8 p.m. on the Jackie Robinson Field behind Rosemont Pavilion. Prices vary.

Bandfest, 2 p.m. at Pasadena City College.

MONDAY, DEC. 31, 2018

Live on Green, 10 a.m. to 4 p.m. at Pasadena Convention Center, 300 E. Green St., Pasadena.

Rose Bowl Bash, 10 a.m. to 4 p.m., Bloc Plaza at Hope & 7th Street, Downtown Los Angeles. Free family event.

Decorating Places (pre-parade float viewing), 11 a.m. to 1 p.m. at Rosemont Pavilion, 700 Seco St., Pasadena.

Rose Bowl Game Hall of Fame Induction Ceremony, 12:30 p.m. to 2 p.m. in Rose Bowl Stadium Lot K. Tickets are available from Sharp Seating for $40 and include lunch.

TUESDAY, JAN. 1, 2019

130th Tournament of Roses Parade, promptly at 8 a.m., Colorado Blvd. between Orange Grove and Sierra Madre. Tickets can be purchased from Sharp Seating. Television coverage is on KTLA (live broadcast has no commercials), ABC, Hallmark Channel, NBC, RFD-TV, Univision, and internationally.

Public Tailgate, 8 a.m. t0 1 p.m. on Jan. 1 in Lot 1A at the Rose Bowl. The event is free. Contact the Rose Bowl Stadium at (626) 577-3100 or at www.rosebowlstadium.com for more information.

Showcase of Floats, 1 p.m. to 5 p.m., Sierra Madre and Washington boulevards by Victory Park. Tickets on site or from Sharp Seating, $15 per person (age 5 and under free) including Park-N-Ride fare. Street parking is free or paid in local lots. Park-N-Ride shuttles are available at Pasadena City College, 1570 E. Colorado Blvd.

105th Rose Bowl Game presented by Northwestern Mutual, 1 p.m. at the Rose Bowl. Television coverage is exclusively on ESPN.

WEDNESDAY, JAN. 2, 2019

Showcase of Floats, 9 a.m. to 5 p.m., Sierra Madre and Washington boulevards by Victory Park. Gates open for seniors and disabled visitors at 7 a.m. Tickets on site or from Sharp Seating, $15 per person (age 5 and under free) including Park-N-Ride fare. Street parking is free or paid in local lots. Park-N-Ride shuttles are available at Pasadena City College, 1570 E. Colorado Blvd.

Revamped Deco Week for 2019 Tournament of Roses: Food, football, fine wine, and floats

Cal Poly Universities decorate “Dreams Take Flight” for the 2018 Rose Parade

by Laura Berthold Monteros

Deco Week used to a big deal in Pasadena, with two warehouses and a pop-up pavilion filled with floats and cars being decorated for the Rose Parade. The last five or six days before the Rose Parade, folks could drop into the float barns and see dozens of creations getting their final flowering as fresh materials were fastened to floats.

With the last Pasadena builder moving out of town in 2017, there isn’t much decorating left to see in the Crown City, but the Tournament of Roses and partners have gotten creative in providing plenty of things for locals and out-of-towners to see and do. There are two really new things going on this year.

AES, a powerhouse company that builds set pieces for Disney Resorts and other theme parks, produces Hollywood events, and of course designs and builds floats, is moving its floats from Azusa to Pasadena and parking them in Rosemont Pavilion for final flowering during Deco Week. (Phoenix Decorating Company, which used to build there, moved to shiny new headquarters in Irwindale last year.) FTD will again decorate the Rose Parade vehicles in Rosemont.

Rosemont Pavilion, located in the Arroyo just south of the Rose Bowl, is open for viewing from Dec. 28-31. Tickets are available for $15 on site or from Sharp Seating. Floats that will be in the barn are Universal – How to Train Your Dragon, Blue Diamond Almonds, China Airlines, Chipotle, 24 Hour Fitness, and Cal Poly Universities. Tournament vehicles are the Mayor’s fire truck and the President’s, Grand Marshal, and Hall of Fame cars.

The second thing is the brand-spanking new Sip & Savor event, produced by AES, on Jackie Robinson Memorial Field next to Rosemont Pavilion. It looks to be a pretty big event, with food, wine, craft beer, music, and six large-screen TV monitors for football fans. For $15, a person can see the floats and enjoy the entertainment at Sip & Savor. Taste tickets are extra; pricing and the growing list of culinary sponsors are on the website. Dates are Dec. 28-30, 11 a.m. to 8 p.m.

Live on Green is returning to the Pasadena Convention Center Dec. 29-31 for the fourth year, and will have

Peter Samek, AIFD arranges floral material on a 1929 Packard. In the background is J. Keith White, AIFD CFD

plenty of activities for youngsters and grown-ups. Everything except the food and beverages is free for all. The 2018 schedule will be up on their site soon.

 (opens in a new window)Farther afield, The Bloc Plaza in Downtown Los Angeles hosts the second annual Rose Bowl Bash. It’s a celebration of college football and the Rose Bowl Game at Hope and 7th Street. The event is free and includes family-friendly interactive games, Rose Bowl Game merchandise, a beer garden, entertainment, food trucks, and participation from team bands and cheer squads. The 7th Street Metro Center Station is on the corner, making it convenient to take the Metro instead of driving. Dates are Dec. 30, 10 a.m. to 5 p.m., and Dec. 31, 10 a.m. to 4 p.m.

Other events during Deco Week include Equestfest and Bandfest, which we have already posted.

“The Melody of Life” is the theme for the 2019 Tournament of Roses. The central events, the 130th Rose Parade and 105th Rose Bowl Game, are held on Tuesday, Jan. 1, 2019. Subscribe to “The Rose Examiner” to get news and articles throughout the year.

 

Los Angeles entries in 2018 Rose Parade date back 120 years

The 375-member Los Angeles Unified School District All District High School Honor Band made its 46th appearance in the 129th Tournament of Roses Parade on Jan. 1, 2018.

 

by Laura Berthold Monteros

I will state my bias right up front. I am and always will be an Angeleno. I’ve lived in the Pasadena area for the past few decades, but my hometown is one of the many communities in the megalopolis that is LA. Thus, there is a bit of pride in seeing the longest-standing city entry—it goes back 120 years—rolling down the Tournament of Roses Parade route. The 2018 float was part of a cluster of entries representing Los Angeles. The theme of the 129th Tournament of Roses Parade was “Making a Difference.”

Salvation Army Tournament of Roses Band, based in Long Beach, represents the Greater Los Angeles area. The Salvation Army Church serves in 128 countries. The band invites guest Salvation Army bands from around the world to join them at the Rose Parade; this year, it was a band from Angola, dressed in traditional regalia. This marked the SA band’s 99th consecutive year in the Rose Parade. Kevin Larsson directs the LA band.

Los Angeles Police Department Metropolitan Division Mounted Platoon is committed to children in the Los Angeles area. Members volunteer time with kids in Children’s Hospital Los Angeles and with those who have lost parents in the line of duty. Some of these youngsters walked behind. The unit was joined by an LAPD Honor Guard and the LA Police Emerald Society Bagpipe & Drum Band. This was Chief Charlie Beck’s final Rose Parade appearance. He retired from the LAPD in June, 2018.

The Los Angeles Tourism and Convention Board sponsors float for the City of Los Angeles. “Everyone Is Welcome,” designed by Mike Abboud for Fiesta Parade Floats, expresses the city’s love for and nurturing of one of the most diverse populations in the world. LA welcomes people of every race, culture, and gender identity, who fill the air with hundreds of different languages and the scents of scores of different cuisines in neighborhoods throughout the city.  At least 224 different languages are spoken by people from 140 countries.

Architecture ranges from the quirky lighted pylons at Los Angeles International Airport to the grandeur of the iconic Griffith Park Observatory, which the director calls “LA’s hood ornament” for its perch on Mt. Hollywood. Behind on the float is the Hollywood sign on Mt. Lee, with waving searchlights beckoning people to the city. Annually, LA hosts 47 million people. For flowering and riders, read the captions on the photos.

Los Angeles Unified School District All District High School Honor Band, directed by Tony White, represents the second largest school district in the county. The band was marking its 46th consecutive year in the Rose Parade. LAUSD educates children in neighboring cities, as well as in the City of LA, and the 375 members are drawn from all over the district. The unit reflects the great diversity of the area, both ethnically and economically. The students put in some 400 extra practice hours to be ready for the parade.

The band has five drum majors, 271 brass, 60 percussion, 14 banner carriers, and 30 color guard. Woodwind players in the district can try out for the Pasadena City College Tournament of Roses Honor Band. Assistant Directors and Unit Leaders are Art Duardo, Darnella Davidson, Veronica Gonzalez, Ariel Legaspi, Victoria Lopez, Ramon Mendez, Erick Quintanilla, and Marc Manriquez. Assistants and volunteers are Bladimir Castro, Scott Martin, Danny Barcenas, David Profeta, Kevin Cisneros, Kyle Kawahara, Luis Sanchez, Allan Valladares, Davier Arroyo, Grover Castro. Dose Gamboa, Doselyn Gonzalez, Christian Melgoza, Dose Nava, Amir Parvinian, Miguel Velasquez, and Ernie Sandoval.

 

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Floral Design award winners in the 2018 Rose Parade

City of Hope has been transforming the future of health since 1913, through research, prevention, and treatment. The float depicts one of the Wishing Trees on campus, with notes of hope fluttering from the branches. It won the coveted Isabella Coleman Award.

 

by Laura Berthold Monteros

Since the foundation of the Tournament of Roses Parade is flower-covered floats, it may seem odd that in the new system of float awards there is a specific category for Floral Design. The floats that take home awards in this category display the most effective, beautiful, creative, and bountiful use of fresh botanical materials. One of the most prestigious awards, the Isabella Coleman, is in this category.

The winners in the 2018 Rose Parade are listed in the table below, and descriptions of flowering and animation are in the captions in the photo gallery. It’s a large gallery, but the floats are well worth the clicks.

Some interesting notes on a few of the floats:

City of Hope rider Daniel Bliley began donating platelets on his 18th birthday in memory of his mother, who died of leukemia when Daniel was 8. Fifteen years later, he has donated 200 times. Read more about this young man on the City of Hope website.

United Sikh Mission is a Southern California nonprofit founded by Rashpal Singh in 2006 to benefit the poor in rural Punjab. One of the major efforts is providing eye clinics. The dedication to service is foundational to Sikhism, which can be seen in this depiction of the Golden Temple kitchen (langar) which feeds 100,000 people a day. The Leishman Public Spirit Award, the organization’s first, is well-deserved.

A sapling from one of Hiroshima’s A-bomb survivor trees was on the Rotary float and slated to be planted in one Rotary’s Peace Gardens.

More than 97 percent of the flowers on the Cal Poly Universities float were grown in the State of California, which garnered them California Grown certification for the seventh year; the only Rose Parade float to do so. Masses of fresh flowers included 10,000 roses, 10,000 gerbera, 12,000 chrysanthemums, 12,000 button and cushion mums, and 1,000 irises.

Taiwan-based China Airlines signed the United for Wildlife Transport Taskforce Buckingham Palace Declaration in 2017. The airline has pledged to not transport illegal wildlife and related products.

 

2018 FLORAL DESIGN CATEGORY
Award Sponsor “Theme” Builder, Designer
President Award for most outstanding use and presentation of flowers Western Asset Management Company “Oceans of Possibility” Phoenix Decorating Company, Michelle Lofthouse
Isabella Coleman Award for most outstanding presentation of color harmony through floral design City of Hope “Transforming Lives with Hope” Phoenix Decorating Company, Michelle Lofthouse
Queen Award for most outstanding presentation of roses Downey Rose Float Association “Working Together” Self Built, Jeff Shadic, Jason Redfox, Thom Neighbors
Leishman Public Spirit Award for most outstanding floral design and display from a non-commercial participant United Sikh Mission “Serving Kindness” Phoenix Decorating Company, Michelle Lofthouse
Princess Award for most floral display among entries 35 feet and under in length Rotary Rose Parade Float Committee “Planting the Seeds of Service” Phoenix Decorating Company, Michelle Lofthouse
Past President Award for most outstanding innovation in the use of floral and non-floral materials Cal Poly Universities “Dreams Take Flight” Self Built, N/A
Founder Award for most outstanding floral display built and decorated by volunteers from a community or organization Burbank Tournament of Roses Association “Sand-Sational Helpers” Self Built, Catherine Glandeon, Fred Fraleigh
International Award for most outstanding floral display among floats from outside the United States China Airlines “Caring for Our Sea” Artistic Entertainment Services, John Ramirez
Tournament Volunteer Award for most outstanding floral display of the rose parade theme among floats 35 feet and under in length Shriners Hospitals for Children “Caring for Kids Around the World” Phoenix Decorating Company, Cynthia McMinimy

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Rose Parade floats with Entertainment Value wins: TJ’s, UPS Store, Ag PhD, AARFA

The UPS Store sea monster promoted reading in the 2018 Rose Parade.

by Laura Berthold Monteros

The 129th Tournament of Roses Parade ushered in a new system of float awards. The 24 awards are divided into three categories plus Sweepstakes, in 2018 by Singpoli American BD. The gallery below has photos of the four winners in the Entertainment Value category. The theme of the 2018 Rose Parade was “Making a Difference.” From food to books to raising families, the sponsors of these floats make a difference to people across America.

The four awards and winners in the Entertainment Value category are

Extraordinaire Award for the most extraordinary float: The UPS Store “Books Bring Dreams to Life,” designed by Charles Meier and built by Paradiso Parade Floats

Wrigley Legacy Award for the most outstanding display of floral design, float design, and entertainment: Ag PhD TV and Radio “Salute to Farmers,” designed by John Ramirez and built by AES

Judges Award for most outstanding floral design and entertainment: American Armenian Rose Float Association “Armenian Roots,” designed by AARFA board member Johnny Kanounji and built by Phoenix Decorating Company

Showmanship Award for most outstanding display of showmanship and entertainment: Trader Joe’s “Hats Off,” designed by Michelle Lofthouse and built by Phoenix Decorating Company

All photos are copyright 2018 by LB Monteros