Float judges for 2019 Rose Parade announced

Preston Bailey, Michael Berry, and Kimberly Oldis will judge the floats in the 130th Rose Parade

 

by Laura Berthold Monteros

The Tournament of Roses announced the three judges who will determine which float entries receive awards in the 130th Rose Parade on Jan. 1, 2019. The three are event designer Preston Bailey, president/CEO of the Kentucky Derby Festival Michael E. Berry, and floral and float designer Kimberly Oldis. The judges will distribute the 24 awards based on criteria including creative design, floral craftsmanship, artistic merit, computerized animation, thematic interpretation, floral and color presentation and dramatic impact.

Readers know The Rose Examiner usually does not state an opinion on the choices made by the Tournament, but this time, we will make an exception. Readers may have their own opinions, based on the bios below. Please state them in the comments.

First, we are not sure why only computerized animation will be considered. Manual animation on floats is rare today, but it does occur, and animation is still animation.

Then, there are the judges. Kimberly Oldis has, in our opinion, sterling credentials. She is not only a floral designer, but has designed Rose Parade floats for Charisma Floats from 2005 to 2010 and for Cal Poly Universities. But what about the others?

Preston Bailey has created stunning designs for weddings and other events, many of which would work as an element on floats, but they are not floats. A stationary installation is different from a moving sculpture. Will his experience translate into an understanding of how float design works? That it can’t be just a pretty piece, that it has to tell a story in 30 seconds that works on both TV and a city street?

Michael Berry certainly has event creds, but he will not be judging events. He will be judging floats. If the Tournament wanted to bring him on to help them jazz up the events surrounding the Rose Parade—pre- and post-parade viewing for example—it would be welcome. But a Rose Parade float is not an event, it is a creation.

Our biggest question is why, after recently moving away from the obligatory celebrity judge that was part of the equation for years, would the Tournament select two people who, in our opinion, are not qualified? What is the Tournament looking for?

Meet the judges

Here they are, straight from the media release (with style corrections), the three people who will decide who gets what in the 2019 Rose Parade.

Preston Bailey was named one of the best wedding planners in the world by Vogue Magazine and has been globally-celebrated for his unique ability to transform ordinary spaces into lush, theatrical environments. As a premier event designer, he has established a client roster that includes celebrities, royal families, CEOs and athletes. Since opening his design studio in 1980, Preston has been sought out to create one-of-a-kind, transformative designs that serve as backdrops for some of the most memorable moments of his clients’ lives.

A designer with a passion for creating designs to be enjoyed by the public as well as his clients, Preston has created numerous art installations featured across the world with showcases in New York, Las Vegas, Hong Kong, Jakarta, Taiwan, Macao and London. This passion for creating designs, also translated into his tabletop linen collection, a collaborative effort with Nüage Designs. He has also developed many licensing agreements, with, Sandals Resorts, Godiva Chocolate, Uncle Ben’s Rice and Hewlett-Packard among others.

Preston’s dedication to supporting and remaining accessible to the event designing industry, initiated the idea for his PB Protégé program, a series of specialized master classes that offer mentorship and education to industry professionals at all levels. The author of seven books—five of them bestsellers—Preston is often asked to share his experience through speaking engagements, seminars, editorial profiles and television and radio interviews.

Michael E. Berry is the longest serving President/CEO in the history of the Kentucky Derby Festival, one of the nation’s largest civic celebrations. Beginning his career at Festival in 1986, following service as an assistant to Kentucky’s governor, Mike’s experience has been 32 years in the making. Mike oversees the planning and production of the award-winning celebration with nearly 70 events on the Festival’s official schedule. With a staff of 22 and a 75-member board of directors, Mike orchestrates this award-winning celebration each year. The Derby Festival spans over two-weeks and seeks to dazzle and delight spectators from Louisville and surrounding areas.

Mike is a member of WDRB/FOX 41 Advisory Board, the Bellarmine University Communications Department Task Force, treasurer of the General Grand Chapter of Eastern Star, and a trustee of the Episcopal Church Home Foundation of Kentucky.

He has served on the boards of several organizations including the board of directors for the International Festivals and Events Association (IFEA), IFEA Foundation, Music Theatre of Louisville, Stage One Family Theatre, Louisville Theatrical Association, and Louisville Convention and Visitors Bureau. In 2008, Mike was an inductee in the International Festivals and Events Association Hall of Fame and an inductee in the Phi Kappa Tau Fraternity Hall of Fame. In 2012, Mike was inducted into the DeMolay International Hall of Fame and was the 2011 recipient of the Louisville Defender Outstanding Community Service Award.

Kimberly Oldis AIFD has been involved in the floral industry for over 44 years, including 21 years as a member of The American Institute of Floral Designers. Kim serves as the past president for the AIFD National Board. She previously held many elected offices in the North Central and North West Regional Chapters of AIFD. In 2008, Kim was the AIFD Symposium Chairman in Chicago. Volunteering for the Institute is her contribution to the floral industry.

Kim was involved with the Rose Parade from 2005 to 2010 as a Rose Parade float designer with Charisma Floats. Most recently she had volunteered as a designer with Cal Poly. Through Charisma, she had the privilege to be on the floral design team at the Academy Awards for four years. Kim had the honor to design for the 2004 Presidential Inauguration in Washington, D.C. and was invited to design in 2015 at the White House.

Currently Kim is a freelance and event designer. For 16 years she owned Kimberly’s Flower Shop in Glen Ellyn, Ill. From 2001 to 2007, she was the assistant director of the Chicago Flower and Garden Show. “Engage, Educate and Enlighten” is the mantra that drives Kim’s floral mission; floristry is her passion.

 

Floral Design award winners in the 2018 Rose Parade

City of Hope has been transforming the future of health since 1913, through research, prevention, and treatment. The float depicts one of the Wishing Trees on campus, with notes of hope fluttering from the branches. It won the coveted Isabella Coleman Award.

 

by Laura Berthold Monteros

Since the foundation of the Tournament of Roses Parade is flower-covered floats, it may seem odd that in the new system of float awards there is a specific category for Floral Design. The floats that take home awards in this category display the most effective, beautiful, creative, and bountiful use of fresh botanical materials. One of the most prestigious awards, the Isabella Coleman, is in this category.

The winners in the 2018 Rose Parade are listed in the table below, and descriptions of flowering and animation are in the captions in the photo gallery. It’s a large gallery, but the floats are well worth the clicks.

Some interesting notes on a few of the floats:

City of Hope rider Daniel Bliley began donating platelets on his 18th birthday in memory of his mother, who died of leukemia when Daniel was 8. Fifteen years later, he has donated 200 times. Read more about this young man on the City of Hope website.

United Sikh Mission is a Southern California nonprofit founded by Rashpal Singh in 2006 to benefit the poor in rural Punjab. One of the major efforts is providing eye clinics. The dedication to service is foundational to Sikhism, which can be seen in this depiction of the Golden Temple kitchen (langar) which feeds 100,000 people a day. The Leishman Public Spirit Award, the organization’s first, is well-deserved.

A sapling from one of Hiroshima’s A-bomb survivor trees was on the Rotary float and slated to be planted in one Rotary’s Peace Gardens.

More than 97 percent of the flowers on the Cal Poly Universities float were grown in the State of California, which garnered them California Grown certification for the seventh year; the only Rose Parade float to do so. Masses of fresh flowers included 10,000 roses, 10,000 gerbera, 12,000 chrysanthemums, 12,000 button and cushion mums, and 1,000 irises.

Taiwan-based China Airlines signed the United for Wildlife Transport Taskforce Buckingham Palace Declaration in 2017. The airline has pledged to not transport illegal wildlife and related products.

 

2018 FLORAL DESIGN CATEGORY
Award Sponsor “Theme” Builder, Designer
President Award for most outstanding use and presentation of flowers Western Asset Management Company “Oceans of Possibility” Phoenix Decorating Company, Michelle Lofthouse
Isabella Coleman Award for most outstanding presentation of color harmony through floral design City of Hope “Transforming Lives with Hope” Phoenix Decorating Company, Michelle Lofthouse
Queen Award for most outstanding presentation of roses Downey Rose Float Association “Working Together” Self Built, Jeff Shadic, Jason Redfox, Thom Neighbors
Leishman Public Spirit Award for most outstanding floral design and display from a non-commercial participant United Sikh Mission “Serving Kindness” Phoenix Decorating Company, Michelle Lofthouse
Princess Award for most floral display among entries 35 feet and under in length Rotary Rose Parade Float Committee “Planting the Seeds of Service” Phoenix Decorating Company, Michelle Lofthouse
Past President Award for most outstanding innovation in the use of floral and non-floral materials Cal Poly Universities “Dreams Take Flight” Self Built, N/A
Founder Award for most outstanding floral display built and decorated by volunteers from a community or organization Burbank Tournament of Roses Association “Sand-Sational Helpers” Self Built, Catherine Glandeon, Fred Fraleigh
International Award for most outstanding floral display among floats from outside the United States China Airlines “Caring for Our Sea” Artistic Entertainment Services, John Ramirez
Tournament Volunteer Award for most outstanding floral display of the rose parade theme among floats 35 feet and under in length Shriners Hospitals for Children “Caring for Kids Around the World” Phoenix Decorating Company, Cynthia McMinimy

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Rose Parade floats with Entertainment Value wins: TJ’s, UPS Store, Ag PhD, AARFA

The UPS Store sea monster promoted reading in the 2018 Rose Parade.

by Laura Berthold Monteros

The 129th Tournament of Roses Parade ushered in a new system of float awards. The 24 awards are divided into three categories plus Sweepstakes, in 2018 by Singpoli American BD. The gallery below has photos of the four winners in the Entertainment Value category. The theme of the 2018 Rose Parade was “Making a Difference.” From food to books to raising families, the sponsors of these floats make a difference to people across America.

The four awards and winners in the Entertainment Value category are

Extraordinaire Award for the most extraordinary float: The UPS Store “Books Bring Dreams to Life,” designed by Charles Meier and built by Paradiso Parade Floats

Wrigley Legacy Award for the most outstanding display of floral design, float design, and entertainment: Ag PhD TV and Radio “Salute to Farmers,” designed by John Ramirez and built by AES

Judges Award for most outstanding floral design and entertainment: American Armenian Rose Float Association “Armenian Roots,” designed by AARFA board member Johnny Kanounji and built by Phoenix Decorating Company

Showmanship Award for most outstanding display of showmanship and entertainment: Trader Joe’s “Hats Off,” designed by Michelle Lofthouse and built by Phoenix Decorating Company

All photos are copyright 2018 by LB Monteros

Singpoli American BD ‘Rising Above’ wins Sweepstakes award at 2018 Rose Parade

by Laura Berthold Monteros

With a story of transformation, the 2018 Singpoli American BD float “Rising Above” won the Sweepstakes award at the 129th Tournament of Roses Parade on Jan. 1, 2018. The float was designed by Charles Meier and built by Paradiso Parade Floats. It is Meier’s and Singpoli’s second Sweepstakes award, which is given for the “most beautiful entry, encompassing float design, floral presentation, and entertainment.”

The float illustrated the Legend of Fish Leaping Over the Dragon Gate, which tells of fish who swim upstream to the gate at the source of the Yellow River. The fish who leap over the gate are Continue reading “Singpoli American BD ‘Rising Above’ wins Sweepstakes award at 2018 Rose Parade”

List: 129th Tournament of Roses floats and awards

Rose Parade theme banner float for 2018 in the last stages of decoration

by Laura Berthold Monteros

All the Rose Parade floats are so beautiful and creative that we thought readers would like to know more about them all. Here’s a list of all the floats that were in the 129th Rose Parade on Jan. 1, 2018, along with their designers and builders, and the awards won in both 2018 and 2017. This year’s winners are in bold.

Floats that did not compete in judging are presenting sponsor American Honda Motor Company, Tournament of Roses entries (theme banner float, the two football universities, Queen & Court), and Wells Fargo. For an explanation of the new awards for 2018, read “Rose Parade trophies get an update for 2018.”

129th Rose Parade Floats

Sponsor Title Builder Designer 2018 Award 2017 Trophy
24 Hour Fitness “Proud Sponsor of Everyday Athletes” AES John Ramirez Crown City Innovation
Ag PhD TV and Radio “Salute to Farmers” AES John Ramirez Wrigley Legacy
AIDS Healthcare Foundation “Keeping the Promise” Fiesta Parade Floats Art Aguirre Lathrop K. Leishman
Amazon Prime Grand Tour “Make Your Own Momentuum” Paradiso Parade Floats Charles Meier Crown City Innovator
American Armenian Rose Float Association “Armenian Roots” Phoenix Decorating Johnny Kanounji Judges Past Presidents
American Honda Motor Company “Power of Dreams Express” Phoenix Decorating Michelle Lofthouse
Burbank Tournament of Roses Association “Sand-Sational Helpers” Self-Built Catherine Glandeon, Fred Fraleigh Founder
Cal Poly Universities “Dreams Take Flight” Self-Built N/A Past President Founders’
China Airlines “Caring for Our Sea” AES John Ramirez International International
City of Alhambra, CA “Story Time” Phoenix Decorating Mike Abboud
City of Carson “Honoring the Past – Envisioning Our Future” Fiesta Parade Floats Art Aguirre
City of Hope “Transforming Our Lives with Hope” Phoenix Decorating Michelle Lofthouse Isabella Coleman
City of Los Angeles “Everyone Is Welcome” Fiesta Parade Floats Mike Abboud
City of Riverside “25th Annual Festival of Lights” Fiesta Parade Floats Stanley Meyer Golden State
City of Torrance “Protecting Nature…The Madrona Marsh Preserve” Fiesta Parade Floats Art Aguirre Mayor Tournament Volunteers
Dole Packaged Foods “Sharing Nature’s Bounty” Fiesta Parade Floats Stanley Meyer Grand Marshal’s Sweepstakes
Donate Life “The Gift of Time” Paradiso Parade Floats Charles Meier Theme Theme
Downey Rose Float Association “Working Together” Self-Built Jeff Shadic, Jason Redfox, Thom Neighbors Queen Governor’s
Farmers Insurance “Red Hot Mascot. Seen it, covered it” Phoenix Decorating Dave Pittman American Grand Marshal’s
Kaiser Permanente “Inspiring Healthy Communities” Fiesta Parade Floats Stanley Meyer
Kiwanis International “Racing to Serve Children” Phoenix Decorating Michelle Lofthouse
La Cañada Flintridge Tournament of Roses Association “Panda-monium” Self-Built Renee’ Hoss-Johnson, Brianne Johnson Bob Hope Humor Bob Hope Humor
Lions Clubs International “Preserving Our Environment” Phoenix Decorating Michelle Lofthouse
Lucy Pet “Paws for Life” Fiesta Parade Floats Mike Abboud Extraordinaire
Lutheran Laymen’s League “Bringing Christ to the Nations” Phoenix Decorating Michelle Lofthouse
Miracle-Gro “150 Years of Growing” Fiesta Parade Floats Stanley Meyer Queen’s
Northwestern Mutual “Letting Kids Be Kids” Fiesta Parade Floats Stanley Meyer Animation
Odd Fellows Rebekahs Rose Float “Sacrifice to Serve” Phoenix Decorating Michelle Lofthouse Director
Queen & Court Fiesta Parade Floats
Rotary “Planing the Seeds of Service” Phoenix Decorating Michelle Lofthouse Princess Princess’
Shriners Hospitals for Children “Caring for Kids Around the World” Phoenix Decorating Cynthia McMinimy Tournament Volunteer
Sierra Madre Rose Float Association “Chivalry!” Self-Built Joanne Garcia (concept) Fantasy Mayor’s
Singpoli American BD “Rising Above” Paradiso Parade Floats Charles Meier Sweepstakes Fantasy
South Pasadena Tournament of Roses Association “Booster Club” Self-Built SPTORA Design Committee
The Forum “The Story Lives On” Phoenix Decorating
The UPS Store, Inc. “Books Bring Dreams to Life” Paradiso Parade Floats Charles Meier Extraordinaire Isabella Coleman
Theme Banner Float “Making a Difference” Phoenix Decorating
Trader Joe’s “Hats Off” Phoenix Decorating Michelle Lofthouse Showmanship Tournament Special
Underground Service Alert of Southern California (DIGALERT) “Making It Safe for All” Fiesta Parade Floats Stanley Meyer Animation
United Sikh Mission “Serving Kindness” Phoenix Decorating Michelle Lofthouse Leishman Public Spirit
Wells Fargo Closing Show “America’s New Year Celebration” Phoenix Decorating
Western Asset Management Company “Oceans of Possibility” Phoenix Decorating Michelle Lofthouse President Director’s

 

Tournament of Roses announces 2018 float judges: Carrión, Kaye, Sutton

María Eugenia Carrión, Bradley Kaye, and James Sutton will choose the 2018 Rose Parade float trophy winners

 

by Laura Berthold Monteros (from reports)

The three judges chosen by the Tournament of Roses to award trophies to floats in the 129th Rose Parade on Jan. 1, 2018 have impressive backgrounds in floral design, horticulture, floats, and pageantry, and they all fit the theme “Making a Difference.” The judges are María Eugenia Carrion, Bradley Kaye, and Jim Sutton.

They will award trophies to 24 of the 40-45 floats that participate in the parade using the updated award criteria for 2018, which include creative design, floral craftsmanship, artistic merit, computerized animation, thematic interpretation, floral and color presentation, and dramatic impact.

The 2018 Tournament of Roses President, Lance Tibbet said, “Being a horticultural professional, managing and owning a wholesale nursery, it’s an honor to welcome these professionals to the Tournament family. I’m excited to have these very talented members of the floral and design professions judge our floats this year.” He will announce the award-winning floats the morning of the parade on the front steps of Tournament House.

About the 2018 Rose Parade Float Judges

María Eugenia Carrión comes by her talent naturally. The daughter Continue reading “Tournament of Roses announces 2018 float judges: Carrión, Kaye, Sutton”

WASP float honoring female WWII pilots wins National Trophy in 2014 Rose Parade

“Our Eyes Are on the Stars” was built by Fiesta Parade Floats for the 2014 parade to commemorate WASP service in WWII. It won the National Trophy. Eight WASP and 14 Air Force pilots accompanied the float.
“Our Eyes Are on the Stars” was built by Fiesta Parade Floats for the 2014 parade to commemorate WASP service in WWII. It won the National Trophy. Eight WASP and 14 Air Force pilots accompanied the float.

by Laura Berthold Monteros

NOTE: This is a reposting of an article that appeared on Examiner.com on Jan. 9, 2014. It is being reposted in honor of the women who rode the float, all of whom have now taken their final flights.

When the Wingtip to Wingtip float passed the stands, Rose Parade viewers spontaneously stood to honor the women who undergirded the Allied air supremacy in World War II.  “Our Eyes Are on the Stars” was built by Fiesta Parade Floats for the 2014 parade to commemorate the WASP (Women Airforce Service Pilots) units that were disbanded 70 years ago.  It won the National Trophy for Best Depiction of Life in the USA, Past, Present or Future.

Out of several thousand applicants, 1,102 were chosen to fly military aircraft all over the United States.  They ferried planes from builder to base, tested aircraft for the boys to fly in battle, and flew tow targets to train gunners.  The WASP flew 77 different types of American military planes, including AT-6, P-52 and B-29, more than 60 million miles. Thirty-eight gave their lives.

We were fortunate to interview three former WASP Continue reading “WASP float honoring female WWII pilots wins National Trophy in 2014 Rose Parade”

Live on Green celebrated USAF and the Rose Parade

United States Air Force airmen do rifle drills at Live on Green at the Pasadena Convention Center.
United States Air Force airmen do rifle drills at Live on Green at the Pasadena Convention Center.

by Laura Berthold Monteros

Sorting through Rose Parade photos, we came across these snapshots from Live on Green, so we put together an album to share some of the sights. Live on Green was held on the three days preceding the 2017 Tournament of Roses Parade. It’s a place for folks to drop in while they are waiting for the big day, whether they are from the community or in town for the Rose Parade.

The event focused on the United States Air Force in celebration of its 70th anniversary. One of the halls in the Pasadena Convention Center was filled with Air Force displays and interactive exhibits for science and engineering.  Another had beach volleyball and other sports, chalk drawing, and the Dole Whip booth. Music, entertainment, and celebrity chefs sharing their recipes were throughout the campus.

Representing the non-profits that enrich the community were Food Share, which collects food for its Ventura County food bank; Pasadena Humane Society, with the mobile adoption unit; Union Station Homeless Services, San Gabriel Valley’s largest social services agency; and ONE Archives Foundation from USC.

Mannequin members of the USC Trojan Marching Band and Pasadena City College Tournament of Roses Honor Band guard the newly-minted Sweepstakes Trophy, given to the most beautiful entry in parade with outstanding floral presentation and design.

ONE has the largest collection of LGBTQ (lesbian, gay, bisexual, transgender, and queer) materials in the world. It was named after a magazine founded in 1952 specifically for the homosexual community. The archive has a collection of travel guides that lasted safe places for LGBTQ tourists to visit and stay. There are three million pieces in the collection, which make it a valuable resource for researchers. Some 720 used the collections in 2016, and 120 educational history panels are available to schools, non-profits, and community events.

Read the captions to the photos for more about what we saw!

Photo right: Mannequin members of the USC Trojan Marching Band and Pasadena City College Tournament of Roses Honor Band guard the newly-minted Sweepstakes Trophy, given to the most beautiful entry in parade with outstanding floral presentation and design.

Related: Dole Packaged Foods presented with Sweepstakes cup

 

 

Dole Packaged Foods presented with Sweepstakes cup for 2017 Rose Parade entry

Lance Tibbet, president of the 129th Tournament of Roses, presented the just-issued Sweepstakes cup to Dole Packaged foods for its 2017 float, “Spirit of Hawaii.” L-R, Dole Packaged Foods Pres. Brad Bartlett, VP Marketing David Spare, Fiesta Parade Floats Pres. Tim Estes, and Tibbet. All photos copyright LB Monteros

 

by Laura Berthold Monteros

With an unprecedented run of garnering the prestigious Tournament of Roses Sweepstakes award for six of the last seven years, Dole Packaged Foods had another first on Tuesday when the company was presented with the new silver Sweepstakes cup. The award was for the 2017 Rose Parade entry “Spirit of Hawaii,” a gorgeous tribute to the Dole relationship with that state. Lance Tibbet, president of the 129th Tournament of Roses that will be held on Jan. 1, 2018, made the presentation at DPF headquarters in Westlake Village.

Vice President of Marketing David Spare used the occasion to announce that Dole will sponsor an eighth entry in the 2018 parade, which has the theme “Making a Difference.” He said, “The theme is terrific and timely, and fits with the things Dole is doing [to help people] along the way.” The goal is always to create the most beautiful float possible, he said, praising the contribution

This Sweepstakes Trophy is the first actual cup in decades to be awarded. The Tournament of Roses logo and name of sponsor, float, and builder are on the front. On the back is a medallion of roses.
This Sweepstakes Trophy is the first actual cup in decades to be awarded. The Tournament of Roses logo and name of sponsor, float, and builder are on the front. On the back is a medallion of roses.

s of Tim Estes, president and Jim Hynd, VP and floral director of Fiesta Parade floats, as well as the Dole associates who decorate the float.

Brad Bartlett, president of Dole Packaged Foods, said he is humbled to be presented with the Sweepstakes Trophy. “We’re proud to be a part of the Tournament of Roses,” he said. “A brand is difficult to maintain over 129 years. We’re 166 years old. It fits very well with who our company is.”

A trophy in hand

Float sponsors have not been given actual trophies for many decades, so the reinstatement of the Sweepstakes cup was quite an event. The award is for “most beautiful entry, encompassing float design, floral presentation, and entertainment.” Tibbet said the Tournament decided to have a tangible trophy “because in everybody’s mind, the Sweepstakes Continue reading “Dole Packaged Foods presented with Sweepstakes cup for 2017 Rose Parade entry”

Rose Parade 2017 Sweepstakes Trophy returns to Dole, Craftsman won by Netflix

“Soar Beyond Imagination” by Netflix won the Craftsman Trophy in the 2018 Rose Parade. It depicted images from the film The Little Prince.
“Soar Beyond Imagination” by Netflix won the Craftsman Trophy in the 2017 Rose Parade. It depicted images from the film The Little Prince.

by Laura Berthold Monteros

Dole Packaged Foods once again won the Sweepstakes Trophy for “most beautiful entry in parade with outstanding floral presentation and design,” its sixth in seven years of Rose Parade participation. Newcomer Netflix took home the Craftsman Trophy for “exceptional achievement in showmanship and dramatic impact for floats longer than 55 feet” with a two-part creation in the 128th Tournament of Roses Parade on Jan. 2, 2017, “Echoes of Success.”

Be sure to check out the gallery below for detailed descriptions of flowering and riders.

“Soar Beyond Imagination,” designed by John Ramirez and built by AES, was essentially a promotion for The Little Prince, a family-friendly feature produced for Netflix. The float reflected the charm of the book on which the film was based and the whimsy of the film. The front float

“Spirit of Hawaii” by Dole Packaged Foods won the Sweepstakes Trophy, the sixth for Dole. The volcano shot real 20-foot flames and emitted smoke, and steam, and look closely for the fire Pele holds in her hands.
“Spirit of Hawaii” by Dole Packaged Foods won the Sweepstakes Trophy, the sixth for Dole. The volcano shot real 20-foot flames and emitted smoke, and steam, and look closely for the fire Pele holds in her hands.

presented the Little Prince on his personal planet with his beautiful red rose. The second float is straight from the movie, with the aviator from the book now an aged man, living with his memories. The theme was chosen “because success and imagination are inextricably linked,” Netflix says, “And, of course, you can’t ignore that a main character in The Little Prince is The Rose!”

“Spirit of Hawaii,” like previous Dole Packaged Foods floats, honors the places where Dole products are grown. Many of the materials used in the decoration came from Hawaii, including the fresh leis and head leis for the dancers, drummers, and riders. Designed by Stanley Meyer and built by Fiesta Parade floats, the float celebrated the history and legend of Hawaii with a 10-foot copy of the statue of King Kamehameha, bedecked with fresh leis, and the fire goddess and creator Pele holding flames in her hands. A 28-foot-tall working volcano and several waterfalls, including a 10-foot-wide cascade, created excitement. Unfortunately, the waterworks were not running as it went by camera corner. For more about Dole, including interviews, read “Dole Packaged Foods give employees a taste of Hawaii.”

 

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